Working with a network of beauty salons Orange was interesting, though not simple at all points. We have made a website, rebranding of the logo and developed a marketing system of loyalty, and we gave the Orange company tips on choosing the course in promoting the site.
Making a website for a beauty salon should be, no matter how corny it sounds, beautiful. It is this idea we inspired in life while working on this project. At first the logo was rebranded, as a result of which, a laconic, bright and eye-catching logo appeared that looks great both on the website and in the print production of the Orange network.
The decision was implemented on the website of beauty salons Orange, allowing at the same time telling about two different salons. To access the menu of Orange salon, located closer to the visitor, just click on the appropriate title of the subway station. A simple menu and easy search form located at the top of the site make it as easy and accessible to users as possible.
Services catalog is a collection of icons, which pictures are conveyed by the service content. The bright and attractive images look great on a dark background, in which the site was made.
The separate pride is a Fasion-slideshow with an original effect of the change from the black-and-white image to color one when you pass the mouse on a specific image.
In addition to directly making the website Orange, we have developed and introduced a special system of discounts (loyalty program) for regular customers which the chain of beauty salons Orange successfully use in their work.